What is Social Media Marketing (SMM)?

What is Social Media Marketing (SMM)?

Do you need help setting up your social media marketing (SMM) strategy? Do you know what social media marketing is all about? Since the use of social networks and its influence among users has increased dramatically, many people see them as a special advertising platform. But social media marketing is not an easy task and it has many techniques and …

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What is Bounce rate?

What is Bounce rate?

Bounce rate is the number of users who open your site page and leave it without seeing any other page or in less than 1 minute. In general, the Google Analytics server does not receive any information from the visitor. The bounce rate does not depend on the number of users on your page, but is is a measure of …

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The best online advertising platforms in the world

The best online advertising platforms in the world

As an owner of a small business, If you think that you are wasting advertising costs without getting results, you should seek out for help from online advertising platforms. There are countless ways to use online advertising on Google that should be chosen based on the most consistent with business goals. Although printed, postal advertising, and mass media advertising are …

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common SEO terms for beginners

common SEO terms for beginners

In the world of SEO, some words and phrases are specific to this field of SEO, which we know as common SEO terms. These words or terms may seem difficult to understand and sometimes annoying for people who are unfamiliar with SEO, and because many Our customers, who are the owners of reputable websites, are interested in getting to know …

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What is Negative SEO?

What is Negative SEO?

Negative SEO, Using illegal methods and black hat SEO will result in fines and lower your site ranking. If using these methods is so dangerous and harmful, can using them for other sites change their position in search results? Sometimes your competitors’ sites decide to attack you instead of improving your site. In other words, these sites use black hat techniques …

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What is Google Venice algorithm?

What is Google Venice algorithm?

In February 2012, Google updated the Google Venice algorithm and made significant changes to the SEO site. Google has found that users sometimes search for search results related to products and services at the closest geographical distance. This made Google focus more on this type of search. The impact of Google Venice on SEO Before the Venice algorithm, Google used …

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What is the Google BERT algorithm?

What is the Google BERT algorithm?

Just when you thought Internet search was perfect and could not get any better, Google designed and released its largest and smartest algorithm in the last 5 years. This algorithm, known as BERT, is an artificial intelligence-based algorithm that helps Google bots understand the semantic structure of words in a query more accurately. (What is the Google BERT algorithm?) The …

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What is Google Hummingbird algorithm?

What is Google Hummingbird algorithm?

Google first introduced the hummingbird algorithm on August 22, 2013. The algorithm does not have a direct impact on the ranking results, but rather examines the word or sentence that the user searches for and tries to show the better results. Google Hummingbird algorithm analyzes the phrases that users enter and gives them the best results, so there is no …

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